Five Guys
Renowned for its burgers and fries, Five Guys grappled with efficiently equipping its 1,500 franchises worldwide.
They needed a streamlined solution for ordering marketing assets, including staff uniforms, signage, and kitchen equipment, to ensure consistent branding across locations.
Ontrack365’s digital marketing asset management platform provided the solution, simplifying the process for franchisees and corporate teams alike.
By centralizing assets and enforcing the use of approved vendors, Five Guys reduced delays in restaurant openings and mitigated the risk of off-brand materials.
As Five Guys continues to grow globally, Ontrack365 remains a vital tool for optimizing operations and maintaining brand integrity across franchises.
“Ontrack365 puts everything the restaurants need right at owners’ fingertips, which has saved back-and-forth time for our franchisees and corporate teams. It’s helped us tremendously, and has been a wonderful relationship over many years.”
Andy Cook
Senior Brand Manager, Five Guys
100%
of franchisee marketing materials housed in Ontrack365
100%
of assets ordered through approved vendors
100%
of franchisees active in Ontrack365
Some of our other
success stories
“It keeps our marketing streamlined, scalable, and on-brand.”
Elizabeth Sheets
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“…provided the perfect platform to support our expansion and keep everything aligned to our brand.”
Melissa Langley
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“…matched my vision perfectly.”
Belinda Kaufman
Senior Marketing Coordinator, Marsh McLennan
“…as easy as using Amazon – just search, add to cart, and check out.”
Meg Vomhof
Marketing Consultant, Capital Senior Living